Exploring the world of fine art and graphics for the built environment. A blog created for designers and artists creating healthcare, hospitality, corporate and government projects. Knowledge shared by the art consultants at Studio Art Direct
We are excited to announce Studio Art Direct, Inc. has been awarded the contract to provide art for the new Kaiser Westside Medical Center in Hillsboro, Oregon.
Our work will include design, programming, selection, installation and coordination of site specific sculptures, interior art-in-architecture, and procurement of hundreds of 2-D works of art for the patient, exam, waiting areas, cooridors and treatment rooms.
Following the project’s theme of Tranquil Relief Through Nature, Studio Art Direct will select, commission and purchase works of art created exclusively by regional artists with a significant amount selected from the greater Portland area. Utilizing the well respected guidelines of Evidenced Based Design, we will be looking for works of art that are beautiful, serene and have the ability to improve patient outcomes by lowering heart rates and reducing blood pressure.
100% of the artwork will be by regional artists . “This is exciting news for area artists,” says Janelle Baglien president of Studio Art Direct and project manager for the new Kaiser project, “we have already contracted the art in architecture and large-scale sculptures to area artists and are now moving on to selecting the art for the walls.”
Both Kaiser Foundation Hospitals and Studio Art Direct are dedicated to sustainability and together we are excited to support our local art community. “We are just wrapping the design and coordination with the architects and structural engineers for the large feature artworks such as bronze sculpture by Rip Caswell and Shelley Smith Curtiss, custom commissioned large-scale kiln formed and hand blown glass installations by Sue Grauten, and the art in architecture wall panels which will be filled with exciting commissioned works by Joe Futschik and Kirby Jones. And right now we are selecting, commissioning, and procurring original and reproduction 2-D works for the walls,” says Baglien.
About the project
Kaiser Westside Medical Center, which is expected to earn a LEED Gold Certification for green and sustainable practices, consists of a 4-story, 283,000 sq.ft. hospital featuring 126 private patient rooms with views, new operating, recovery and diagnostic and treatment areas plus an extensive labor and delivery floor. Adjacent and connected to the hospital is a 5-story, 110,000 sq. ft. medical office building. The project is expected to complete in spring of 2012 and will see its first patients in the fall.
Studio Art Direct is collaborating closely with Kaiser project managers, interior designers from Elerbee Beckett in San Francisco, architects PKA here in Portland and AECOM in Minneapolis, as well as Anderson Construction general contractors and their sub contractors and vendors.
FOR ARTISTS ONLY:
Themes and art selections
The theme of Tranquil Relief Through Nature will feature sub-themes by floor. Each theme is designed to reflect the healthcare provided on that floor and speaks specifically to Kaiser’s members, visitors and staff. To learn more, read this Evidenced Based Design.
Level 1: Forest – protection and longevity
Imaging, orthopedics, exam, treatment, patient rooms, and emergency
Level 2: Water – replenishment and healing
Major surgery, recovery, patient rooms, exam, treatment
Level 3: Wildflowers – rebirth and rejuvenation
Labor and delivery, OBGYN, imaging, exam, treatment, patient rooms
The color palette for Kaiser Westside Medical Center chosen by Elerbee Beckett is a soft grouping of colors reflecting spring and summer and designed to warm the rainy gray days of Oregon’s winters. The artwork will integrate and enhance the color palette.
Studio Art Direct will be working with hundreds of regional artists already connected to the company and will be scouting for new artists.
Artwork will be selected based on several criteria:
– Artist must reside in Oregon or Washington
– Imagery that is serene, peaceful, uplifting
– Creative integration of the theme by floor
– Use of color palette
– Oregon landscapes from the majestic coastline to eastern Oregon are always of interest
“The thing I encourage artists to consider when it comes to art for healthcare is to imagine it is your mother, brother, sister or daughter in the hospital looking at the art as a way to feel better, to heal. All of us – visitor, paitent, staff – need healing. I believe art has that power and that is what I want artists to focus on when they consider submitting their work for this project,” Baglien says.
Giclee reproductions wanted
Because budgets are always a concern, Studio Art Direct has specified many giclee reproductions on paper or canvas for this project. If you are an artist who has considered reproductions or already has super high resolution scans or photographs of your artworks, please send them for consideration. The best way to submit reproductions to Studio Art Direct is to create a PDF of all images available and include the maximum size it can be printed and price per size. Studio Art Direct has a tremendous amount of experience helping artists move into reproduction, so if you have questions, please email email@example.com
How to submit your work
To submit your work please provide a low res jpegs via email to firstname.lastname@example.org You must include the following information:
1. Low res jpegs only
2. Each jpeg must be titled with art title, size, and price
3. Your full contact information including name, address, phone, website, and email
3. A brief introduction of who you are and a description of your art and medium
4. Works must be currently available for purchase
If your work is selected, you will be contacted.
We will make selections for giclee reproductions and originals by Sept 30, 2011